Content Policy
Be Real. Be Honest.
Don't Be a Jerk.
Venderra runs on peer intelligence. That only works if the reviews are genuine. Here's exactly what we expect — and what we won't tolerate.
Last updated: March 26, 2026
The Short Version
✅Write from real, first-hand experience
✅Be specific — details help other marketers
✅Share what worked AND what didn't
✅Critique the product, not the people
❌No fake, incentivized, or planted reviews
❌No confidential or proprietary info
❌No defamation, slander, or personal attacks
❌No competitor sabotage
Why This Policy Exists
Field marketers make serious budget decisions based on vendor intelligence — and the most valuable intelligence comes from people who've actually used the tools. Venderra only works if the reviews are real.
We're not a place for PR spin, vendor-seeded positivity, or professional hit jobs. We're a place for the kind of honest, candid feedback you'd give a colleague over coffee — "Yeah, the platform's solid but onboarding took forever, and their enterprise pricing is kind of a nightmare."
This policy protects the integrity of that conversation. It protects you. It protects vendors from unfair attacks. And it makes Venderra something worth trusting.
What We Want — Great Review Standards
The best reviews on Venderra are specific, honest, and useful. Here's what that looks like:
First-hand, direct experience
You personally used, evaluated, demoed, or managed the contract with this vendor. Not something you heard from a colleague. Not a review you're writing on a vendor's behalf. Yours.
Specific and detailed
Vague reviews help nobody. "Great platform!" tells us nothing. "Helped us run 14 trade shows in Q3, logistics team was responsive, but the reporting dashboard is 3 years behind the competition" — now that's useful intel.
Balanced — the good and the bad
No vendor is perfect. No vendor is a disaster. The most credible reviews acknowledge both. Tell us what worked. Tell us what didn't. Tell us who it's a fit for and who it isn't.
Current or recently relevant
Vendor products change fast. If your experience is from several years ago, note that. Context matters. "As of late 2024, their CSM team completely turned around" is more helpful than a stale 2021 take with no timeframe.
Written for your peers
Write like you're helping a fellow field marketer make a decision — because you are. What would you want to know before signing a contract with this vendor? Write that.
Example of a great review
"Used them for regional event staffing across 8 markets in 2024. Turnaround on lead sourcing was faster than any other agency we'd worked with — typically 72 hours. The quality was inconsistent in smaller markets (Denver and Phoenix were rough), but their account team was genuinely responsive and made it right. ROI was strong for tier-1 cities. Wouldn't use for anything under 200 attendees though."
What We Don't Allow — Hard Rules
These are the lines. Cross them and your review gets pulled. Do it repeatedly or maliciously and you're gone.
Fake reviews — absolute zero tolerance
You didn't use the vendor. You're an employee, founder, or investor of the vendor. You're a friend or partner writing a favor review. You're a competitor writing a hit piece. All of these are fake reviews. We actively detect them, remove them, and ban the account.
Paid, incentivized, or coerced reviews
If a vendor offered you a discount, gift card, free product, credit, or any other compensation in exchange for a review — do not post it here. We don't care if it was framed as a "thank you gift." If the review was tied to an incentive, it's not allowed. Report the vendor to us if they ask you to do this.
Confidential or proprietary information
Do not share contract pricing you're under NDA on. Don't disclose vendor product roadmaps shared in private. Don't include internal performance benchmarks that are proprietary. Don't name specific individuals inside a vendor company in a negative context. If you signed an NDA or MSA, it almost certainly covers what you can say publicly — act accordingly.
Defamatory statements
A defamatory statement is a false statement of fact presented as true that damages someone's reputation. Opinions are fine. "Their pricing model is a rip-off" is an opinion. "This company defrauded our company out of $50,000" is a factual claim — and if you can't back it up with evidence, it's defamatory and will be removed immediately. We may also be legally required to share your contact information with the party seeking legal action.
Personal attacks on individuals
You can criticize a company, a product, a service, a support experience. You cannot target a specific named employee with insults, personal attacks, or harassment. The vendor's AE who ghosted you after the contract was signed is not the appropriate subject of a public review. The platform that burned you is.
Emotional venting without substance
We get it — sometimes vendors are genuinely terrible and you're frustrated. That's valid. But a review that's just "this company is absolute trash and I want everyone to know it" with zero specifics isn't helping anyone. Channel the frustration into specifics and it becomes a great review. Keep it as a rant and it gets rejected.
Competitor sabotage
If you work for a competing vendor and are submitting negative reviews of your competitors, we will find out and we will ban you. This is one of the most dishonest things someone can do on this platform. We have detection mechanisms in place. Don't.
Hate speech, discrimination, or illegal content
No content that is racist, sexist, homophobic, or discriminatory in any form. No content that is illegal under applicable law. No content that threatens, intimidates, or harasses any person. This one should be obvious.
Examples of reviews we will NOT publish
❌ "This company is a scam. DO NOT USE. Total fraud. I'm warning everyone." — No specifics, unsubstantiated fraud claim.
❌ "John Smith in their sales team is a liar and a con artist." — Personal attack on a named individual.
❌ "Amazing product! 5 stars! Would definitely recommend to everyone!" — No substance, likely fake.
❌ "Per our contract (which I've attached), they failed to deliver on X, Y, Z." — Sharing confidential contract terms.
The Grey Zone — Use Your Judgment
Some situations aren't black and white. Here's how we think about them:
Negative but true experiences
Sharing a genuinely bad experience is valid and important — even if the vendor doesn't like it. If it happened, it's based on your real experience, and you can support it, it belongs here. We won't remove reviews just because a vendor complains.
Reviews from employees or past employees
If you worked inside the vendor organization and are reviewing your former employer, disclose it. Something like "full disclosure — I worked here for 2 years" gives critical context and keeps the review credible. Hiding that relationship is a policy violation.
Old experiences
Reviews from several years ago may still be published, but you should note the timeframe. Venderra may add a "dated experience" flag to older reviews to help readers contextualize the information.
Quotes and pricing from proposals
Sharing a general price range from a proposal you received is fine — "they quoted us around $X for X scope" helps the community. Pasting your actual signed contract or sharing information you were explicitly told was confidential is not. Use judgment: directional pricing data is valuable. Breach of confidentiality is not.
How Moderation Works
Every review submitted to Venderra goes through human moderation before it appears publicly. Here's the process:
1
You submit
Your review is stored as "pending" and is not visible to other users yet. You receive a confirmation that we got it.
2
We review it
A human moderator reads your review against this Content Policy. We look for authenticity, specificity, potential policy violations, and signs of manipulation. This typically takes 24–48 hours.
3
Approved or rejected
Approved reviews go live and update the vendor's rating automatically. Rejected reviews are not published. We may email you with feedback if we think you can revise and resubmit.
4
Ongoing monitoring
Approved reviews can still be removed later if new evidence of policy violations emerges, if a valid legal order is received, or if we determine the review no longer meets our standards.
Moderation decisions are final. We don't negotiate individual decisions or enter into appeals processes. If you believe a decision was made in error, email
[email protected] with the subject "Moderation Review Request" and we'll take a second look — but we reserve the right to uphold the original decision.
Reporting Problematic Content
See a review that violates this policy? Use the "Report review" button on any published review to flag it. You'll be asked to select a reason and optionally add details.
Our moderation team reviews all reports and will take action — either removing the review or dismissing the report — within 5–7 business days.
For more serious concerns — legal threats, defamatory content targeting you or your company, confidential information leaks — contact us directly:
A Note to Vendors
If your company is listed on Venderra, you will receive reviews — positive and negative. Here's how we think about your role:
- You cannot pay for reviews — see the fake reviews section above
- You cannot demand removal of negative reviews simply because you disagree with them. A review is only removed if it violates this Content Policy
- You can report reviews that you believe are fake, from a competitor, or contain genuinely false factual statements — email us at [email protected] with evidence
- Claimed profiles (available via our paid tier) allow you to update your vendor data and add a public response to reviews — that's the right way to address negative feedback publicly
- Attempting to manipulate the review system — through fake reviews, legal threats against legitimate reviewers, or mass reporting campaigns — will result in your listing being flagged or removed from the Platform
We take reviewer protection seriously. If a vendor attempts to legally intimidate or identify anonymous reviewers without a lawful basis, we will push back.
Changes to This Policy
We may update this Content Policy as the platform grows. Changes will be reflected in the "Last updated" date above. Material changes that affect what content is accepted or removed will be communicated to registered users.
Questions about this policy? Email [email protected]. We're human. We'll respond.